Niessen·&·de·vries
2006-2009 · Identity · Gehandicapten Belangen Oost-Watergraafsmeer
Envelopes · Letterhead · Website · Folders
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    • lack·silver·yellow
Black·silver·yellow: Niessen & De Vries decided to use only 3 colours for the sake of clarity: black, silver and yellow. The consequent use of these three colours (in stead of for example full-colour images) results in an easily recognizable image appropriate for the visually impaired. Moreover, the combination of black letters on a yellow background is the easiest to read. The second easiest is the combination of grey (silver) letters on a white background.
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